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Podcast: Inspiring Women in Hospitality
Episode: #130 Emma Fraser:I got into hospitality to be able to shape the future of travel for guests
Description: On this episode we hear from Emma. She says hospitality was in her DNA, having travelled and moved around a lot growing up, she knew this was going to be a part of her life. She made a career for herself in marketing and PR working for various brands in different parts of the world, like IHG, Starwood, Raffles, TFE and more, before she decided to start her own business. For her business she has focused on brand strategy, and we have an interesting conversation around branding, what it means and for someone who is looking into a career...