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Podcast: Office Hours with David Meltzer
Episode: Dr. Yuvay Meyers Ferguson, Kenny Lofton and J'on Dennis
Description: Dr. Yuvay Meyers FergusonShe is the Assistant Dean of Impact and Engagement and an Associate Professor of Marketing at Howard University’s School of Business. She teaches Marketing Communications, Consumer Behavior, Digital Marketing, Marketing Strategy, and Brand Management. Her research interest is focused on the representation of Blacks and Millennials in advertising and their consumer behavior in the marketplace. She is educating the next generation of marketing professionals at Howard University to lead a cultural shift in the advertising industry - a shift to embrace and celebrate diversity in the marketplace. She wants to promote and emb...