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Podcast: Keep Optimising
Episode: Facebook Ads: Images that work NOW, and how to keep them working with RJ Talyor
Description: RJ has spent the last 15 years creating and selling marketing software to make our lives easier and our results better. In 2016 he founded Pattern89, an AI simulation tool that predicts which creative is going to work best – before you spend a single dime on ads. Handy eh!? In this episode he lets us in on what images are working best right now -AND how to work out the perfect image 'rules' for your brand. We also get into AI image assessment, AB testing and whole lot more. Oh, and a little bit around the IOS14 changes too...Ge...