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Podcast: Michael Covel's Trend Following
Episode: Ep. 849: Stefan Thomke Interview with Michael Covel on Trend Following Radio
Description: Don’t fly blind. See how the power of experiments works for you. Michael talks today with an expert in the field–Stefan Thomke. When it comes to improving customer experiences, trying out new business models, or developing new products, even the most experienced managers often get it wrong. They discover that intuition, experience, and big data alone don’t work. What does? Running disciplined business experiments. And what if companies roll out new products or introduce new customer experiences without running these experiments? They fly blind. That’s what Harvard Business School professor Stefan Thomke s...