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Podcast: Maximum Lawyer
Episode: Email is Dead? Long Live Email Marketing with Jim Hacking
Description: Are you thinking about focusing on email marketing for your firm? In this episode of the Maximum Lawyer Podcast, Jim provides practical tips for effective email marketing within a law firm. In order to do email marketing, you need to be dedicated and committed. This is because email marketing usually entails sending planned mass emails to people depending on what is in your marketing plan. Sending sporadic, random emails to people will not be as effective, so it is important to sit down and plan how email marketing is going to look for your firm. Another aspect o...