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Podcast: The PRovoke Media Podcast

Episode: How Content Spreads Online with NewsWhip (Ep. 181)

Description: NewsWhip CEO Paul Quigley joins the Echo Chamber to talk about how content spreads online. In a conversation with Aarti Shah, Quigley explains how understanding the way content moves online can help the PR industry evolve its approach to predictive analytics and also fight misinformation. NewsWhip has also partnered with the Holmes Report on a multipart series exploring these topics that can be accessed here.

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