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Podcast: Sweathead, A Strategy Podcast
Episode: What People Who Watch The Super Bowl For The Ads Thought About Super Bowl 2021's Ads #PlannerBowl
Description: So, what did account planners make of this year's Super Bowl ads?
#PlannerBowl is a hashtag that account planners and strategists use to talk to each other about Super Bowl ads as they watch them. Born in 2013, it has housed snark, wit, strategy analysis, and probably led to a friendship or two.
In this episode, Megan Averell and Brian Wakabayashi discuss what they saw planners discussing as well as their own thoughts on this year's Super Bowl ads.Â
We cover:
1. How few brands ran at the mega cultural shift happening in the U...