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Podcast: Remarkable Retail Podcast
Episode: Cutting Through the Retail Technology Clutter with Brendan Witcher, VP & Principal Analyst, Forrester
Description: We welcome Brendan Witcher, Forrestor's VP & Principal Analyst back to the pod to get his always insightful and provocative perspectives on retailer's priorities for 2024. He helps us separate the real from the imagined with a preview of his upcoming report on where retailers are placing their bets for the future. We start with his takes on what makes the "Hype" list, as well as what should be on most retailer's radar screens. Then it's on to the top ten priorities, including hot areas in omni-channel fulfillment, personalization, AI, and guided selling. As usual we start with our pe...