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Podcast: The Beautiful Business Podcast
Episode: Balancing Profit with Purpose: Building Beautiful Businesses for a Better Tomorrow with Professor Alex Edmans, London Business School
Description: In this thought-provoking episode, Peter Czapp speaks with renowned finance professor Alex Edmans from London Business School on the intersection of profit and purpose in businesses. The discussion kicks off with the central question: How can businesses maximise profit while remaining purposeful? Professor Edmans explains the idea that businesses guided by purpose not only contribute positively to society but also make sound economic decisions. Professor Edmans emphasises the importance of defining a focused and targeted purpose for businesses, debunking the myth of solving all the world's problems. The conversation offers practical guidance on how businesses...