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Podcast: The eCommerce Coach School
Episode: Why some eCommerce businesses just don't make it
Description: In this episode, you will discover: The importance of market research in understanding your target audience, competition, and trends. The analogy of starting in e-commerce as akin to a guessing game and the value of focusing on products with demand. Tips for getting the word out about your products, including using social media, collaborating with influencers, and strategic advertising. The significance of defining your brand as the personality of your company and maintaining consistency. The role of exceptional customer service in building connections and creating loyal customers. The importance of identifying and emphasizing your unique selling proposition (USP...