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Podcast: Dear Art Producer
Episode: Mattison Becker, Integrated Content Producer, Digitas Health
Description: Mattison Becker is an integrated content producer with Digitas Health and is based in Philadelphia. Heather and Mattison talk about the transformation of art buyers to art producers to integrated content producers, remote production during COVID-19, communications best practices and remote streaming solutions. They also discuss creating meaningful content within the current protocols, estimating, treatments, producer recommendations and marketing.  In an industry where the rules are always changing, it's helpful to hear from those on the front lines. Heather Elder is the visionary behind NotesFromARepsJournal.com; visit HeatherElder.com for industry updates, stunning photography and vid...