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Podcast: The Fuel Podcast
Episode: Lyndsay Haywood: A Very Modern Business Developer
Description: You could argue that, since the advent of digital media, social media, podcasting and vlogging, AI and content marketing, that public relations has become the most adaptable marketing technique in the toolbox. Fleishman Hillard is one of the founding agency groups of the modern public relations business. Lyndsay Haywood, who looks after the UK arm of the company is also one of the most successful new business directors around - and she loves her work. In this show, you’ll hear how she accidentally discovered public relations, tapped into her sales mojo...