Want to create an interactive transcript for this episode?
Podcast: Roadmap to Referrals
Episode: Ep #285: Industry Partner or Referral Source?
Description: Do you struggle with labeling or categorizing your referral sources? In this episode, we're diving into the nuances of referrals and answering a burning question asked at a recent conference I attended. I also share examples of how these concepts apply to various industries. Throughout the episode, we discuss the importance of labeling and categorizing your referral sources and how doing so can have a significant impact on your business. Whether you choose to define and apply labels or simply refer to everyone as a referral source, we explore the pros and cons of each...