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Podcast: 2 Pizza Marketing
Episode: Creating BOFU Content the Right Way with Lashay Lewis (Authority Plug)
Description: Are you creating the right bottom of funnel content? Fact check yourself with today's episode which features the wonderful Lashay Lewis, Founder of Authority Plug. Lashay tells host Ashley McGovern about:- Her approach to creating bottom of funnel content- How to use her content marketing dashboard to consolidate content- Why feature mapping is imperative to creating good contentGet Lashay's content marketing dashboard: https://authorityplug.com/#contentdashboard Support the show This is a public episode. If you would like to discuss this with other subscribers o...