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Podcast: Marketing Against The Grain
Episode: The 5 Biggest Marketing Opportunities For 2024 (#179)
Description: Offering alignment with your audience is more important than brand recognition.Kipp is joined by Ralph Burns and Kasim Aslam (hosts of Perpetual Traffic) as they dive into the nuances of optimizing paid marketing. Learn more on pre-awareness targeting, the massive YouTube potential, and effective collaboration strategies with mid-tier creators.About Ralph and KasimRalph Burns has 20+ years of internet marketing experience, 25+ years of sales and sales management experience, his specialties include: Digital Marketing, Virtual Leadership, Guitar, CEO Stuff.Kasim Aslam is a college dropout...