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Podcast: The Brand Marketing Show
Episode: From Disaster To Success, How Resparkle Was Reinvented And Found It's True Purpose
Description: Imagine being back at the start of the Covid-19 pandemic in 2020 and cleanliness was on top of everyone's mind. You own a cleaning product business and demand for your gorgeous home cleaning products is going through the roof. You're excited about scaling up and growing your business despite the challenges the world is facing. But then⦠one of the key components of your product, the plastic bottles and packaging for your product is no longer available. You now have a business with no products to sell. What do you do? Now...