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Podcast: The Brand Marketing Show
Episode: Apple iOS14: What eCommerce Brands Need to Know
Description: Unless you've been living under a rock you have probably heard something about the new Apple iOS14 update. You've likely either chosen to ignore it completely as it's just too hard to get your head around or you've gone into panic mode about what this could mean for your paid Facebook advertising that you've put so much effort into. Â It's a lot to take in and it really is a big change to how we have thought about paid Facebook advertising. And that's why I've brought Rich Watson, our senior Facebook media buyer, in to h...