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Podcast: The Brand Marketing Show
Episode: What's Your Theme For 2021? How To Choose Your "Word Of The Year!"
Description: It's that time of year when we think about setting new year's resolutions and make our plans for the year ahead. I'm not one for New Year's Resolutions. I think setting really specific resolutions can set us up for failure, especially if we choose common ones based on what our family and friends are choosing for themselves, like fitness or weight loss ones... Choosing resolutions that we aren't really emotionally attached to or invested in often results in giving up when things get difficult or a better activity or opportunity comes our way. A...