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Podcast: The Brand Marketing Show
Episode: 7 Steps To A Successful Product Launch
Description: Two of the toughest things in a product-based business would have to be growing sales and managing cash-flow. Two of the best, most reliable ways to bring in sales fast are running a product launch or a promotional campaign. But there are a number of essential ingredients that produce a successful product launch or campaign result. Make no mistake – "winging it" will never give you as good results! (As they say – if you fail to plan, you plan to fail!) So, would you like to hear about a successful produ...