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Podcast: The Brand Marketing Show
Episode: How To Run A Successful Giveaway On Social Media
Description: Have you ever run a social media competition? Or wanted to? If so — did you do it to gain more followers or page likes? Or did you do it to sell more product in your online store? In my opinion — as an eCommerce store, you shouldn't run a giveaway purely to gain followers. Because more followers rarely equates to an increase in sales... Are you making this big mistake? There is a common mistake I see brands make ALL the time when it comes to running competitions and...