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Podcast: We Are Sales Podcast
Episode: How Shopify EMEA grew the sales team by 9x in 18 month
Description: In 2020 Jim Rudall took on the challenge to lead EMEA’s team at Shopify.
Back then, there was a huge growth potential for Shopify. However, to make it happen, they had to grow and they had to grow fast.
While attacking new segments, new countries and introducing new sales motions, the sales team went from 10 to 95 people in 18 months.
During these 18 month, the team at Shopify shifted from inbound to outbound, moved upmarket and started to cross- and upsell to existing customers.
All these new dynamics had a significant impact on th...