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Podcast: Audience
Episode: Niching down to monetize your podcast w/ Bob Dunn
Description: On this episode of the Audience podcast, Matt talks with fellow podcaster, Bob Dunn from the Do the Woo Podcast. Bob specializes in a specific niche within WordPress, which is what his podcast focuses on as well. That begs the question, “How do you niche down in podcasting?” Today, Bob and Matt talk about niche podcasting and sponsorships, how to get started with sponsorships (when you’re new and scared), and different types of ad-rolls.
How important is creativity in an ad-roll? How do you own a segment? How flexible do you have to be with sponsors? Bob and...