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Podcast: Audience
Episode: Why And For Whom We're Podcasting
Description:
These two questions are so essential that we put them into this inaugural episode of Audience.
If you don't have a well thought out and defensible answer for:
Why you're podcastingWho you're podcasting for
Then stop everything else now and let's figure this out.
The answer to these two questions will guide almost all of the creative content decisions that you make with your show. Doing this will give you great alignment between the 3 pillars of a great podcast: what your audience is interested in, and specifically what your message is.
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