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Podcast: Conquer Local Podcast
Episode: 647: Leverage the Lighthouse Strategy to Attract High-Profile Clients | Dennis Yu
Description: Ready to explore and build groundbreaking digital marketing strategies?In this episode of the Conquer Local Podcast, Jeff Tomlin welcomes Dennis Yu, a digital marketing expert and pioneer in search engine technology. With a background in search engine engineering and advertising, Dennis has managed over a billion dollars in ad spend for enterprise clients like Nike and Red Bull. He is known for developing the "6 Phase Dollar a Day Program," a streamlined approach to digital marketing strategies. Dennis shares insights on customer acquisition costs, the importance of high customer lifetime value, and the po...