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Podcast: TheInquisitor Podcast with Marcus Cauchi
Episode: Why Sales Enablement Is Betraying Its Stakeholders?
Description: How Do You Earn The Faith of Loyal Customers For Life?
"In the absence of value we will discuss price ... discuss the value of the experience of working with us that you cannot get anywhere else ... stop giving discounts right away ... discounting is for you and your company it's not for the customer ... once it's out there, you can't take it back"says #RoderickJefferson. Scared money doesn't sell.
Rod has run sales enablement at @Siebel, @NetworkAppliance, @BusinessObjects, @eBay, @HP, @PayPal, @Salesforce and @Marketo.Â
Sales Enablement 2.0 is about designing, building and deploying sales enablement di...