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Podcast: Marketing Against The Grain
Episode: Brian Balfour Reveals How To Build An A+ Marketing Team From Scratch (#183)
Description: The closer you are to the customer, the better you can tell that story.Kipp and Kieran dive into the nuances of marketing leadership with special guest Brian Balfour. Learn more on the imperative of effective customer-centric communication, underlining the value of aligning marketing strategies with customer problems, and emphasizing the critical link between customer engagement and compelling storytelling.About Brian BalfourFounder/CEO of Reforge, previously VP Growth @ HubSpot. I've started multiple VC backed companies, and grown user bases to millions of daily active users. I...