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Podcast: PR After Hours with Alex Greenwood
Episode: Mastering the Art of Influence: Joshua Lisec on Persuasive Writing and a Publishing Revolution
Description: In this compelling episode, join Joshua Lisec, the mastermind of Best Way™ Persuasion and prolific ghostwriter behind 83 books, as he unravels the intricacies of persuasive writing—the most potent yet overlooked tool in communication. Joshua, who has worked with a spectrum of high-profile clients, breaks down his systematic approach to guaranteeing predictable outcomes for those he serves.
Plus, we'll explore the shifting sands of the book industry, understanding why the changes we're seeing today might be the best untold story for writers and publishers alike; and discuss his new book, SO GOOD THEY CALL YOU A FAKE.
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