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Podcast: New Books in Women's History
Episode: Kelly Ricciardi Colvin, "Charm Offensive: Commodifying Femininity in Postwar France" (U Toronto Press, 2023)
Description: In the aftermath of the Second World War, the French government cultivated images of sensual and sophisticated white French women in an attempt to reestablish its global image as a great nation. They promoted the beauty, sexual appeal, and general allure of French women, all while shrinking the boundaries of what was considered beautiful.Charm Offensive: Commodifying Femininity in Postwar France (University of Toronto Press, 2023) by Dr. Kelly Colvin explores how this elevation of French femininity created problems on both sides of the equation: the pressure on French women to conform to an exacting physical standard was i...