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Podcast: Above The Business
Episode: Episode 105: Gift·ology with John Ruhlin to Gain Clients For Life
Description: How many of you have given away a pen with your logo on it? You’ve definitely gotten one from a business before! Today’s guest challenges the idea of swag in favor of gifts. John Ruhlin, author of Gift·ology, joins Bradley to discuss how to develop client relationships based on likeability and trust.While becoming the #1 performer out of 1.5 million sales reps for one of the world’s most recognizable brands, John developed a system of using generosity to gain access to elite clients and generate thousands of referrals. This system is founded on the principle...