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Podcast: The Thoughtful Entrepreneur
Episode: 1461 - Improving Customer Experience with Positive Polarity's Dave Molenda
Description: In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to the Podcast Host and Founder of Positive Popularity, Dave Molenda.Dave explains that customer experience, often abbreviated as CX, is the overall perception and interaction that a customer has with a company or product. It encompasses all customer touchpoints with a brand, including pre-purchase research, the purchase process itself, and post-purchase engagement. He also shares that one of the biggest challenges entrepreneurs face is a need for more engagement among their team members. Team members must be fully invested in the company's mission and...