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Podcast: The Thoughtful Entrepreneur
Episode: 1413 - Using Marketing to Build Relationships with The Marketing Blender's Dacia Coffey
Description: In this episode of The Thoughtful Entrepreneur, your host Josh Elledge talks with Dacia Coffey, Author of the book “Corporate Caffeine: Boosting B2B Growth through Sales and Marketing Alignment”, a Fractional Chief Marketing Officer, CEO & Founder of The Marketing Blender. Dacia talks about diving deeper into the value companies can bring to their audience. Their corporate values center on Truth, Growth, High Level Accountability, Fun, and Service Leadership - the backbone of everything they do. She says she loves serving the B2B world, viewing them as society's unsung heroes for their enormous contributions. It is her...