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Podcast: Forest Educator with Ricardo Sierra | A Podcast for Revolutionary Conversations about Nature-Based Education
Episode: Forest Educator Spotlight: Five Nature Program Marketing Mistakes (and how to fix them!)
Description: It's understandable that most nature program directors or entrepreneurs are better trackers, or basketmakers, or wild foods gatherers than they are at marketing and promoting their programs. Those things are what we are passionate about, so it makes sense.At the same time, if we want students and income from our educational programs, we need to find ways to to communicate the value of what we do.If we don't, our programs can be in trouble.This episode dives into the five biggest elements of...