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Podcast: What's Working in Ecommerce
Episode: Revolutionizing Retail: Jimmy Furlano on the Future of Video Shopping
Description: In this episode of "What's Working in E-commerce", Eagan Heath interviews Jimmy Furlano from GhostRetail.  Jimmy shares the potential of video shopping and how it enhances the customer experience. He explains how GhostRetail's shoppable videos integrate with merchant websites, allowing customers to watch videos and shop simultaneously.  Jimmy also highlights the use of picture-in-picture technology and the benefits of shoppable videos for education.  The conversation also covers the role of live chat in ecommerce, the logistics of live chat, and the impact of interactivity on brand engagement and sa...