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Podcast: The Jag Show: Podcast Tips, Tricks, and Best Practices
Episode: Let's Get Intimate
Description: Does your brand have an "audio strategy?" Â Yes, everyone loves video. Â But how burnt out are you on the Brady Bunch squares of Zoom? Â And picture your audience listening to a podcast - in a pair of Air Pods as they walk the dog. Â Or alone in a car. Â Audio has intimacy that video doesn't - don't forget that. Â Great article on audio brand strategy from JAR Audio that I picked up at Podfest this week. https://www.jaraudio.com/blog/audio-strategyIn my presentations, I always talk about podcast listeners. Â Statistically, they are more educated and earn mo...