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Podcast: Breaking Through in Cybersecurity Marketing
Episode: How to Make a Viral Meme for Cybersecurity with Dean Pe’er
Description: In this episode, Dean Pe'er, Head of Product Marketing at Entitle, joins Maria and Gianna to discuss his viral meme.
Several months ago, Dean posted a meme on LinkedIn about admin privileges, which promptly went viral. Within four days of the meme being posted, it had acquired over 130,000 reactions, 4,000 LinkedIn page visitors, and two demo requests. The meme was created around the time that King Charles was coronated, so the content was timely. It contains a picture of King Charles in full coronation regalia, and the text reads, “When IT finally approved the admin privileges you asked fo...