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Podcast: The Holistic Woman Podcast
Episode: EP26 - Integrity Unveiled: Exposing Shady Marketing in the Wellness Industry and Crafting an Ethical Brand with Purpose with Mia Fileman
Description: In this episode we speak about:
GURU's & Shady Marketing - Self Proclaimed Gurus and questionable authenticity.
Wealth & Lifestyle Signalling - Dissecting the tactics used in the wellness industry employed to attract attention and build a following.
What is ethical marketing and what it takes to build a brand with integrity.
ABOUT MIA
Campaign Del Mar Founder, Global Marketing Strategist and the ‘REAL’ Emily in Paris, Mia Fileman.
Besides having earnt the nickname "The Campaign Lady", Mia is an expert marketing strategist and founder of Campaign Del Mar. You'll...