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Podcast: Let's Talk Loyalty
Episode: #487: Loyalty Research and Insights from Brazil
Description: This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here.Today's conversation is designed to showcase some lessons and learnings from Brazil.My guest is Tatyane Macêdo, Head of Communications at a loyalty consulting company called Valuenet, based in Sao Paulo, Brazil.She is also the Editor-in-chief of Tudo Sobre Incentivos, which they describe as the main educational content platform on Loyalty and incentives in Brazil.Tatyane reached out to us to share some research t...