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Podcast: Under the Influence with Martin Harvey
Episode: Beyond the Script: Mastering Authentic Connection for Chiropractic Retention
Description: In the chiropractic world, there's this belief that the key to keeping patients is all about nailing down slick scripts and selling them on the wonders of chiropractic care. It's a never-ending hustle of always closing deals, roping back in those who've left, and scouting for fresh clients. But, here's a thought: maybe there's a smarter way to do this.
People stick around for two reasons: they feel a real connection with you because they know you genuinely care, and they see that chiropractic care helps them do stuff that's important to them. It's not about how...