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Podcast: Can Marketing Save the Planet?
Episode: Episode 73: – Biodiversity - How Marketing Can Inspire People to be Part of the Solution, with Dr Samual Sinclair, Co-Founder of Biodiversify
Description: “We are totally dependent on biodiversity to survive – this is not a ‘greeny’ concern, this is an everyone concern.”
Given nature and biodiversity is SO important to the future of humanity, we wanted to dive deeper into this important area. Following our recent episodes with the brilliant Alexandra Pimor, who works with organisations to give nature a voice and a seat at the boardroom table, we jumped at the chance to chat with Dr Sam Sinclair, a conservationist and expert on biodiversity.
Sam starts with explaining what biodiversity is, and just how totally dependent we are on bio...