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Podcast: Inner Sircle
Episode: POV: Giveaways and Brand Collabs
Description: On this episode I break down why I am a fan of give aways and brand collabs. I reference:
Gift card-based brand collabs (like this and this) continue to perform well and are a good way to âsweeten the potâ outside of just giving away products + they serve as retail support content and hopefully drive people in-store.
Out-of-the-box sweepstakes can be a great way to drive email subscribers in addition to engagement/followers on IG, this Remedy Fall Adventure Sweepstakes brought in 16K email subscribers.