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Podcast: Fitt Insider
Episode: 222. Jeff Zwiefel, Executive Director of Life Time MIORA
Description: Today I'm joined by Jeff Zwiefel, executive director of Life Time MIORA. Former president and COO of Life Time, Jeff now heads the brand's spinoff concept MIORA. Targeting the medical wellness market, MIORA longevity clinics pair personalized training and nutrition programs with medical and aesthetic treatments to help members reach their goals. In this episode, we discuss Life Time's evolution from gym chain to athletic country club, and its plans to prescribe GLP-1s. We also cover: • How Life Time's events business works to compliment its gyms • The company's plans...