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Podcast: The Brand Marketing Show
Episode: How We Doubled One Brand's Customers On Autopilot
Description: On average, eCommerce websites convert at 2-3%, whilst average revenue per website visitor varies from brand to brand. Lately, I've been auditing a number of eCommerce businesses who are desperately trying to grow their revenue and profits, to make and keep more money in their business. But they not only don't know these metrics, or any of the other performance metrics that drive growth. They also don't know how to improve them so that they can actually achieve their growth goals. Many times I hear comments like "I feel like I've t...