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Podcast: Nudge
Episode: How to create an irresistible offer (that’s proven to sell)
Description: Learn the 7 scientifically-proven tips which are certified to improve your offer, and create a promotion that’s “too good to refuse”. Today Thomas McKinlay, founder of Ariyh is back on the show with more marketing-science wisdom. You’ll hear why extraordinary long warranties win, how time-limited offers fail, and why a thank you note isn’t as sweet as it seems. Ariyh newsletter: https://ariyh.com/The ecommerce playbook: https://ariyh.gumroad.com/l/ecommerceFollow Thomas on LinkedIn: https://www.linkedin.com/in/thomasdmckinlaySign up to my newslett...