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Podcast: Fitt Insider
Episode: 223. Nick West, Co-founder & CEO of Bandit
Description: Today, I'm joined by Nick West, co-founder & CEO of Bandit. Born in NYC, Bandit is an apparel brand founded for runners, by runners. The company's community vibes and state-of-the-art gear catapulted it to cultish success — but its physical products are just the beginning. In this episode, we discuss Bandit's mission to evolve the sport of running. Plus, Nick shares the secrets to building a loyal following. We also cover: • What Nick and his co-founder brother learned from working in ecommerce • How Bandit leveraged pop-ups, run clubs, and content to build communi...