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Podcast: The Adrian Tan Show
Episode: 129 - Cassandra Ong's Journey from Layoff to A Fractional Marketing Agency
Description: Join me as I chat with Cassandra Ong [https://www.linkedin.com/in/cassandraong/], a remarkable guest who shares her inspiring journey of starting a business after a layoff. In this captivating episode, we explore the challenges and triumphs of entrepreneurship.
Discover how Cassandra's experience in a B2B SaaS company fueled her desire to create a consultancy agency - Otterhalf [https://www.otterhalf.co/]. We delve into the unique world of marketing in the tech industry, where revenue and conversions take centre stage, and explore the innovative concept of fractional marketing.
Learn why fractional marketing brings a new level...