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Podcast: Let's Talk Loyalty
Episode: #494 : Exploring Loyalty: The Co-Op's Membership Program with Dean Harris
Description: This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here.This episode focuses on The Co-Opโs membership programme, featuring insights from Dean Harris, the Head of Membership Commercial at The Co-Op.He is a retail marketing leader with 15 years of experience across retail media, loyalty, CRM, trade planning, advertising, and customer strategy. Dean began his career in advertising working on McCann Ericksonโs B2B client portfolio, before moving to the Co-op where he has spent more than a deca...