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Podcast: Unknown to Known presented by (ON CAM) Ready
Episode: Parenting, Press & Pivots: A Former CNN Insiderβs Journey to Author | Nesta Lumpkin
Description: What happens when a television producer becomes an author β and lands media without a publicist?In this episode of Unknown to Known, veteran TV news producer Jamie Maglietta sits down with television writer, producer, and entrepreneur Nesta Lumpkin for a practical, behind-the-scenes conversation about pitching the press, building credibility, and pivoting careers.Nesta is the author of the bestselling book Not Your Average Baby Sleep Book, which earned immediate media attention β without the help of a publicist. In this episode, she breaks down exactly how she positioned her expertise, communicated in soundbites, and made herself book...