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Podcast: Mastering Social Media for Schools
Episode: From Facebook to Good Morning America with Sarah OβDonnell
Description: From a goodwill gesture that was captured by phone during a cross-country race to being recognized on Good Morning America, find out the full scoop from the school in Stevens Point, Wisconsin, which has about 7300 students.How do you take a story to the national level? Of course, it starts with a story that garners attention on social media, but then a little work must be done to secure the upper-level coverage.The story started with a photo, but Sarah knew providing a video would be even better. Find out how she tracked it down...