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Podcast: Hotel Marketing Podcast
Episode: 180 - Will TripAdvisor Plus Destroy Your Hotel’s Direct Bookings?
Description: TripAdvisor is sending a ripple of concern, and potentially opportunity, through the hotel industry. Back in December 2020, TripAdvisor Plus launched on a very limited scale in the US but is in the process of being rolled out to the rest of the states as well as international markets. Today we are going to look at the new program, understand what it is, and discuss ways hotels can adapt to ensure this is a positive tool for independent hoteliers.
SHOW NOTES:
https://www.fueltravel.com/blog/fuel-hotel-marketing-podcast-episode-180-will-tripadvisor-plus-destroy-your-hotels-direct-bookings/