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Podcast: Making Money Online with Lisa Johnson
Episode: 141 Why retention is as important as acquisition with Clare Tebbett
Description: We talk so much about launches, new clients and leads but hardly ever speak about retention, even though it's widely known that it's easier and cheaper to sell again to the clients you already have. Retention is so important when scaling your business, so I have a marketing and retention expert with me today, Clare Tebbet. Clare helps ambitious business owners scale their businesses with data-driven strategy and much like me, she loves metrics and marketing. What You'll Learn In This Episode - Why data is the pulse of your business and where to...